Tips to Write Blog Posts That Drive Traffic

Within the online marketing arena, Google is the undisputed Lord of the universe and content is the altar on which Google makes or breaks a blog.

So what to do if you have just launched a blog and want to attract eyeballs and visitors or even if you have been in the online blogging arena but want to increase your traffic and visitor count.  You need to be creative and keep churning out regular content that makes the wheels of traffic rolling.

Here are some tips that will help you in the overcrowded online blogging sphere:

Keep it Simple and Natural

Keep it Simple

Use simple and plain language that the potential visitor understands and is not overwhelmed by difficult words and long sentences. The content should flow naturally and should normally be short and concise.

The online visitor is fickle and has a short attention span and long posts may force them to shift. If you need to write a long post, break it into two or three posts. This will keep the user engagement levels high as well.

You can also create bullet lists of the various points to be covered in the post to break it down. Paragraphs should be short as you need to break the monotony.

The blog post should normally be about one topic and not cover the whole universe of topics. You have other posts where you can cover the next topic.  The content should be focused. Create a natural style of writing and do not copy others. You will find your own style. It should not sound forced and put on.

Enhance the post with images and video if possible. It makes them interesting. The post can have questions, anecdotes, stories and statistics to keep the user engagement levels high.

Check the spelling and grammar

The post should have simple and plain language and should not have basic spelling and grammatical errors. They spoil the user experience and put off visitors. Always proof read before publishing and use a word processor or editor to write.

Title , Keywords and Linking

an SEO perspective

The post should have a clear and meaningful Title that covers the topic. The Title is not only your attention grabber but is very important from an SEO perspective as well.

The post should have clear sub- headings and should be linked to other pages or other informative sources like Wikipedia if required. Don’t stuff keywords but use them judiciously. Don’t go overboard with the internal and external linking in a post.

Social Media

Social Media

With the advent and boom in Social Media, the post should be focused on creating a conversation rather than preaching in a Formal tone. You need to engage the visitor.

They should leave comments on the post and you can reply to them. Speak to the visitors and the conversation will flow.

The post should have the various Social Media icons like Facebook, Twitter, Google Plus, LinkedIn so that the user can promote it to other online friends and you can have the maximum impact with a viral effect.

The last but not the least important tip is to be regular and keep updating the blog.

Happy blogging!

12 thoughts on “Tips to Write Blog Posts That Drive Traffic”

  1. Kate Brown Wilson

    I really appreciate this great post that you have share, specially for me cause I am new to this kind of activity blogging I keep searching the internet to find post that will sure help me and guide me for the my chosen endeavor.

  2. I cannot stress out enough, how important it is for a blogger to check spelling and grammar errors. The amount of mistakes in some blogs is intimidating nevertheless..
    The next thing that many bloggers do (and you also mention it) is having titles that have little to nothing in common with the article’s content.. If anybody reads your title and then finds out that the article itself has nothing to do with that… will probably leave…

  3. Right, keep it simple; when you’re writing something, you’re supposed to make it easy to understand. You wouldn’t want your readers to think too much when they’re reading through your content. Well, there are some posts that are entertaining because they’re complicated and all that, but you have to make sure that it IS entertaining if you’re going to go for that option. Oh, about social media: I can tell that it can really spread word about your post fast. It’s like the traditional word-of-mouth advertisement; only faster.

  4. I definitely agree on keeping blog posts simple and straight forward. And I definitely agree on always keeping your grammar and spelling in check. No point in writing a blog if it’s going to be horrible.

    Great post!

  5. Nice share which can help new bloggers like me. I found this article while searching on Google. Please write more article related to increase in traffic which can help new bloggers.

  6. Thanks for the good tips provided here! Strategies are meant to drive traffic It’s only a matter of making the right choice and taking the right actions.

  7. I agree with all the points, especially the first one…keeping it simple. Its easy to write an article, but to make it write which is easily understandable to visitors is important.

  8. Definitely excellent tips…..But one important thing, perhaps you would have thought is ‘Who Are You Targeting the post that you are going to write’. According to me this is very crucial because it is more important to know that by whom the post will be read and how do they feel about the topic. Thanks for nice sharing.

  9. Besides the tips you mentioned in the post, there are a certain type of blog posts that are easy and quick to write, people enjoy reading and love to share on social sites, namely list posts (Top 10 tips for…).

  10. Thanks for the article. I am attempting to start up a proofreading website myself but I didn’t realise how much SEO was required. This is very useful.

Leave a Comment

Your email address will not be published. Required fields are marked *

Scroll to Top